From Cash to Crypto: Inside the Corporate Bitcoin Playbook

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The Block2025/04/10 16:00

By:By Sponsored

From Cash to Crypto: Inside the Corporate Bitcoin Playbook image 0

With inflation eroding the value of fiat and traditional assets under pressure, a growing number of companies are exploring a bold shift: putting Bitcoin on the balance sheet.

On Thursday, April 17 at 2PM ET, The Block and Bitwise are hosting a live webinar with two of the most influential voices in the space: Michael Saylor, Executive Chairman of Strategy (formerly MicroStrategy), and Jeff Park, Head of Alpha Strategies at Bitwise. The session will be moderated by Larry Cermak, CEO of The Block.

This webinar— "Why the Bitcoin Standard Matters"—will explore the trend of corporate Bitcoin adoption, the underlying economic rationale, and what it means for investors, executives, and the broader market.

“Michael Saylor didn’t just talk about Bitcoin. He re-engineered a $5B+ company around it.”
Now others are asking: was he early, or just first?

What You’ll Learn:

Why companies are rethinking cash and adopting Bitcoin as a strategic reserve
How institutional investors are evaluating Bitcoin in 2025 and beyond
What it looks like to implement a Bitcoin treasury strategy at scale
The macro, regulatory, and cultural shifts driving adoption forward

This conversation won’t be theoretical. It will be grounded in firsthand experience from leaders who’ve made the leap—and those guiding others through it.

Reserve your spot now to attend live or receive the replay: CLICK HERE

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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