Bitcoin as Treasury Asset: Strive’s CEO Urges Gamestop to Diversify Cash Holdings

Matt Cole, CEO of Strive Asset Management, recommended in a Feb. 24, 2025 letter that Gamestop (NYSE: GME) allocate a portion of its nearly $5 billion cash reserves to bitcoin, framing it as a strategic hedge against inflation and a potential boost to shareholder value. The proposal, confirmed by Gamestop Chairman Ryan Cohen via social media, aligns with broader corporate trends but stops short of advocating a full conversion of cash holdings.

Replying to a Coindesk X post, Cohen acknowledged that he received the letter.

Cole, a longtime bitcoin advocate and former portfolio manager, leads Strive—a $1.6 billion asset firm co-founded by Vivek Ramaswamy. His letter highlights Gamestop’s strong liquidity position, bolstered by recent financial stabilization efforts, as an opportunity to diversify reserves. Strive holds Gamestop shares through its exchange-traded funds (ETFs), tying its interests to the company’s performance.

The suggestion mirrors moves by firms like Microstrategy, now rebranded as Strategy, which holds over 499,096 bitcoin (BTC) in its treasury. Cole proposed that Gamestop focus exclusively on bitcoin—not other cryptocurrencies—and explore financial tools like convertible debt to fund purchases, rather than depleting cash reserves entirely.

Cohen’s brief acknowledgment of the proposal on X has fueled speculation, with analysts divided on whether adoption would elevate Gamestop beyond its “meme stock” reputation and introduce a new financial paradigm. The company has not disclosed any such timeline for this decision.

免责声明：本文章仅代表作者个人观点，不代表本平台的立场和观点。本文章仅供信息分享，不构成对任何人的任何投资建议。用户与作者之间的任何争议，与本平台无关。如网页中刊载的文章或图片涉及侵权，请提供相关的权利证明和身份证明发送邮件到support@aicoin.com，本平台相关工作人员将会进行核查。