Japan’s Metaplanet to Expand Bitcoin Holdings by 470% in 2025

Metaplanet Inc., a Tokyo-listed investment firm, plans to increase its Bitcoin holdings by 470% in 2025, targeting a total of 10,000 BTC.

This represents a significant step in the company’s strategic accumulation of the digital asset, which began in April 2024.

CEO Simon Gerovich highlighted the firm’s focus on leveraging “the most accretive capital market tools available” to drive this growth.

“Last year was transformational, as we broke records, expanded our Bitcoin treasury, and reinforced our position as Asia’s leading Bitcoin Treasury Company,” Gerovich tweeted on January 5. “This year, we’re laser-focused on execution and driving even greater value for our shareholders.”

The move aligns with forecasts predicting that potential government adoption of Bitcoin could spur broader institutional investment in the coming years.

In 2024, the company made significant progress by acquiring approximately 1,762 Bitcoin, valued at around $174.5 million. 

Notably, in December 2024, Metaplanet executed its largest purchase to date, acquiring 619.7 Bitcoin for approximately $60 million.

On the Flipside

• Metaplanet‘s heavy reliance on Bitcoin has resulted in mixed investor sentiment, with the company‘s stock declining after its December Bitcoin purchases.

Why This Matters

Metaplanet’s strategy to grow its Bitcoin holdings through innovative financial tools and collaborations mirrors global trends while emphasizing Bitcoin’s growing role as a treasury asset in Japan. This move could pave the way for other local companies to follow suit.

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