The Ethena Labs team has published road map for 2025, which includes the application Telegram for payments based on the native stablecoin sUSDe.
The neobank initiative allows users to send, spend, and store sUSDe directly within the messaging app. Additionally, users can easily switch between sUSDe savings and direct mobile payments using Apple Pay.
The roadmap highlights Ethena's ambition to compete with Tether , evolving from a single-asset issuer into a blockchain-powered financial innovation platform called the Ethena Network.
Token sENA plays a key role in this strategy, accumulating value in a model similar to BNB. Binance .
Two applications, Ethereal and Derive, which will be built on the Ethena Network, are also important elements of Ethena’s roadmap for this year. Ethereal is a perpetual and spot exchange on its own blockchain, powered by sUSDe. It has its own rewards and Ethena liquidity support.
Derive is an on-chain protocol for options products where sUSDe is the underlying collateral. The document states that the upcoming release of its tokens will be a catalyst for further adoption.
The roadmap also mentions the creation of new stablecoin products powered by sUSDe, which are set to be introduced this quarter. These include perpetual products, prediction markets, gambling funding platforms, and undercollateralized lending.